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Do You Know The Most Popular Alcoholic Beverage In America?


What’s one of the most popular drinks in America? If you said ‘anything alcoholic’, you’re on the right track! Beer, spirits and wine are but a few of the alcoholic drinks that rake in tens of millions of dollars year after year, perfect for everything from relaxing at home to having a good time at a friend’s wedding. Creating your own microbrewery is becoming an increasingly popular way of starting a business, appealing to those who want to step off the beaten path and try new kinds of beers as well as large companies and traveling connoisseurs. Whether you want to know what to get at your local liquor store or are looking into growlers to start your very own brewery, you’ll want to be caught up to speed on everything the world of beer and wine has to offer.

How Many People Drink Alcohol?

The United States loves its alcoholic drinks. Studies have shown the number of consumers of liquor throughout the country is nearly 98 million, with the number of consumers of pre-mixed cocktails within the last month is at almost 14 million. That’s nothing to say of those who casually drink vodka drinks, wine and simple beers! Wineries specialize in wine, including foods that go well with the drink, while breweries focus primarily on different kinds of beer. Growlers are used to transport beer from location to location.

How Many Brewery Companies And Wineries Are There?

As you can imagine, there’s quite a selection to choose from due to Americans’ propensity for enjoying a good drink. There are an impressive 7,700 wineries in all 50 states, with both small and independent craft brewers now representing a solid 12% of the beer industry’s market share. The year 2015 saw craft brewers producing around 25 million barrels, with a 13% rise in volume, as well as a 16% increase in retail dollar value. Overall, the value of the retail dollar was estimated at $22 billion. Not bad! There are over 2,300 microbreweries, 1,600 brewpubs and 170 regional craft breweries, as well.

How Popular Is Wine?

Smooth, strong and endlessly classy, there’s always been a sizable population for wine. According to a 2014 Nielsen data study, Americans prefer red wine at a dominating 51% of the dollar volume sold. White follows close behind at 46% and rose at 6%. The five most popular varietals even now are Chardonnay, Carbernet Sauvignon, Pinot Grigio, Merlot and Pinot Noir — you can expect to easily find these at any winery and even most grocery store outlets. Total alcoholic beverage sales in the country has exceeded $219 billion and, according to both Millennials and Baby Boomers, these figures will keep going strong.

Who Drinks Alcohol?

People of all backgrounds, budgets and ages love to drink. Studies have shown almost 18% of all Millennial wine drinkers bought a bottle costing more than $20 within the last month, compared to 10% of general drinkers and only 5% of Boomers. According to the Wine Institute, Americans only drank 1.7 gallons of wine per capita back in 1993. Later 2013 would see that figure rising to nearly three gallons. This has transformed the United States into the largest wine consuming nation in the world. Before you buy some growlers, think about the kind of business you want to start.

How Do I Start My Own Business?

Want to create specialized liquor for wedding? How about your very own beer brands? It’s essential to know the types of beer, wine and spirits that people want and for what occasion in order to keep your customer base solid. The four distinct craft beer industry market segments are brewpubs, microbreweries, regional craft breweries and contract brewing companies — knowing your audience, how large you want to go and what products you want to make will help in choosing the type. Growlers, barrels and growler fills are but a few of the supplies you’ll need to transport your stock. Ready to be part of the buzz? You can’t go wrong with a good drink!

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